What do EU cookie laws mean for you?

EU cookie laws and how they affect your business

 

Cookies can be helpful business tools, but they often toe the data protection line dangerously. As a result of this tendency towards uncertainty, the EU has introduced a new cookie policy to protect its users. The new policy makes opt-in procedures compulsory, because the user...

 

What is a QR code?

What is a QR code?

 

What do stamps, tickets, and posters have in common in the 21st century? More than you might think: Many companies now use QR codes on printed items for a variety of purposes. They can be used to quickly read data and execute commands. How does a QR code work? Which QR code...

 

The best Facebook alternatives

What are the best alternatives to Facebook?

 

We once used phone calls and text messages to carry out all our communication, but now our private conversations are largely digitalised and carried out almost entirely online. We write to each other via messenger apps and share photos, thoughts, and feelings on social networks....

 

The best TeamViewer alternatives

Alternatives to TeamViewer

 

You don’t always have to use the market leader – this also applies to remote access. TeamViewer is still the most widely-used solution for remote management and online meetings, but there are numerous alternatives on the market which can be considered. We present some serious...

 

Best Video editing programs

The 7 best video editing programs of 2020: beginner, advanced, and professional

 

Professionals use video editing software to create amazing films. However, video editing is not just for professionals. The best video editing programs of 2020 manage a balancing act between suitability for amateurs and professionals. With the right video editing software, you...

 

How to identify phishing e-mails and protect your data

Identifying phishing e-mails: the telltale signs at a glance

 

Scammers send out dubious e-mails attempting to obtain sensitive data from internet users every day. This is known as phishing and isn’t just annoying; fraudulent e-mails cost millions each year as internet users fall victim to them. We reveal how to identify phishing e-mails and...

 

Perfect out of office message: Examples and templates

How to create the perfect out of office message

 

The out of office message is a crucial part of email communication in the workplace. If you don’t have access to your email, your contacts will want to know when you’ll be back and whether or not you’ll be represented by someone else in your absence. An out of office reply may be...

 

8 tips for Facebook advertising success

Over the last few years words like ‘likes’, ‘followers’, and ‘to google’ have become a part of our everyday vocabulary. For those working in marketing, these terms have become a new type of virtual currency, and they are minted, traded, and evaluated on the world’s largest social media platform, Facebook. But there’s more to success in Facebook advertising than merely collecting fans and likes.

SEO ranking factors 2016: the Searchmetrics study at a glance

With the annual correlation study on the topic of ranking factors, Searchmetrics has been taking care of the SEO sector since 2012. The prominent search and content performance platform also presents the most important findings each year in Google rankings – this comes in the form of general ranking factors and rank correlations. We have summarised the key learning points of the 2016 study for...

SEO basics: what is black hat SEO?

Today you launch your website and tomorrow you’re ranked at the top of the list of search results? This is every website operator’s dream, but it’s sadly not that easy. SEO is an effective and sustainable marketing method, but it takes a while before the success starts to show. Some marketers use black hat SEO techniques to accelerate this process and in doing so are taking a big risk.

Securing your server with Fail2ban

For server operators, security is of the utmost importance. Only those who have developed and set up a foolproof defence strategy are ready for drastic situations. As well as regular protection mechanisms, like security software, backups, and encryption, there are also some useful tools and frameworks that may come in handy in the fight against intruders. We have laid out the essential details on...

What is a web server? And which web server software is there?

The equation is simple - without it, there’s simply no web content: when a web server is out of order, then it’s no longer possible to call up any websites that are connected to it. Web servers are what allow online presences to reach the internet in the first place. But just how do these systems work? Which functions do the programmes responsible for this task offer? And what’s an example of a...

What is a floating IP?

IP addresses are essential for modern digital communication. They are the 'connection numbers' of all devices in the network and this is why they are one of key foundation elements of the internet as well as other networks. Communication is based on a common 'language': the internet protocol. But what exactly is a floating IP and what is it used for? What is the difference between a floating IP of...

What is a VPS (Virtual Private Server)?

A virtual private server (VPS) is a compromise between shared hosting and a dedicated server. The VPS product allows web hosts to combine the strengths of both hosting models in one, cost-efficient IaaS solution. We’ll take a closer look at this hosting solution, demonstrating how a virtual private server works, exploring the advantages and disadvantages of it, and deciding who the model is best...

Deduplication vs. compression: two concepts in data reduction

With the mass of data constantly increasing, ever more efficient storage techniques are required to reduce storage requirements with as few losses as possible. For this purpose, there are two compression techniques that are currently in use. While data compression identifies and eliminates redundant information within a file, deduplication is a cross-file method that is particularly suited to...

Microblogging: a new way to blog

Microblogging is a form of blogging that involves publishing short, quick-to-the-point messages. A variety of apps and websites use microblogging and thereby attract millions of users. But what is behind the immense success of microblogging platforms? An introduction to the most popular and widely-used microblogging services and how to use them.

What is the Alexa ranking and how can I improve it?

The Amazon daughter company Alexa Inc. collects lots of data relating to how often and from where a website is visited, and then builds a ranking list from this data. But for many website operators, the Alexa rank is a bit of a mystery. How does the internet giant actually calculate the ranking, and what exactly does it signify? This digital guide offers the best tips and measures which can all...


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