What is the EU-US Privacy-Shield?

Privacy Shield – controversial data transfer agreement between the EU and the US

 

For some years, the Privacy Shield has regulated the transfer of personal data from the EU to the US. But in July 2020, the Court of Justice for the European Union (CJEU) invalidated the Privacy Shield. For many companies, the end of the privacy agreement came as a complete...

 

What is Instagram Reels?

Instagram Reels: video clips a la TikTok

 

Instagram Reels is Instagram’s new video feature. Much like Chinese app TikTok, Reels lets users create and share short video clips with added background music. But what exactly is Instagram Reels and what are the differences to TikTok? We’ll show you what the new feature can do....

 

PHP 8

PHP 8: What you need to know about the latest update

 

PHP is one of the most important languages on the Internet. Many content management systems like WordPress, TYPO3 or Joomla are based on PHP. The release of PHP 8 is imminent, but we’ve already had some information about its new features. Also some old features will be reworked,...

 

Create Alexa Skills

Program Alexa Skills easily by yourself

 

Alexa Skills extends the functionality of your Amazon Echo, Echo Dot, or any other smart speaker from the Echo series with additional abilities. You can activate extensions for the virtual voice assistant in the Alexa Skills Store for free. With the Alexa Skills Kit, Amazon also...

 

Zoom alternative

Zoom alternatives: a comparison of the main competitors

 

Alternatives to the popular video conferencing software Zoom are having their moment in the spotlight as a growing number of people are organising video calls daily. Free alternatives to Zoom include a wide range of features, especially since the market for video conferencing...

 

What is a QR code?

What is a QR code?

 

What do stamps, tickets, and posters have in common in the 21st century? More than you might think: Many companies now use QR codes on printed items for a variety of purposes. They can be used to quickly read data and execute commands. How does a QR code work? Which QR code...

 

The best TeamViewer alternatives

Alternatives to TeamViewer

 

You don’t always have to use the market leader – this also applies to remote access. TeamViewer is still the most widely-used solution for remote management and online meetings, but there are numerous alternatives on the market which can be considered. We present some serious...

 

Payment gateways that you should know about

Just a few years ago, the prospect of paying for goods and services online was unimaginable. But in many industries today internet shopping has overtaken high street retail. As a result, online payment services like PayPal have become very popular, with many customers considering them a decisive factor when shopping online. So how do these payment gateways actually function? We’ll explain this...

Plone – the secure and user-friendly CMS

  • CMS

Experts consider the open source CMS, Plone, to be one of the best systems for developing web presences for public institutions. This is partly due to the CMS’s high security standards, but also because of its web-accessible nature. Sites set up with Plone CMSs are readily available for users at any time.

How to get more Twitter followers

The social networking platform, Twitter, has established itself as a social media giant. Public figures, political parties, associations, and businesses all make use of the numerous marketing opportunities this platform offers. Unlike other similar services, Twitter allows direct advertising. Your success mostly depends on your active follower-base which will only grow if you publish informative...

Website retargeting: hot on the user’s heels

The biggest challenge facing the e-commerce industry today: turning users who’ve found their way to websites via solid SEO work or ads into paying customers. A number one spot in Google’s search results or the highest click rate with an AdWords campaign means nothing if these don’t lead to conversions. Through retargeting, you can fight against scatter losses by addressing customers who’ve shown...

Ad exchanges: advertise online

The advertisements you see online aren’t just chosen at random. Many extensive processes and procedures have gone into even the simplest of banner advertisements. The user doesn’t notice any of this thanks to real-time advertising, which takes a few milliseconds to decide which company can have their advertisement on the website. Ad exchanges are the central contact for advertisers and website...

Secure network connections with IPsec

A big problem with the previous Internet Protocol version, IPv4, was the missing guarantee of security standards of integrity, authenticity, and confidentiality. This previous protocol lacked the necessary means to identify data sources or enable secure transport. The protocol suite IPsec, developed for IPv4’s successor, IPv6, has changed the situation for Internet Protocol overnight.

Website expansion: subdomains vs subdirectories? Or a new domain?

As is often the case for website operators or e-commerce providers, changes in content or product selection may sometimes stray from your site’s previous theme or inventory. If this new material deviates from your current selection too dramatically, then it may be time to consider other options. Moving to a new domain/website or exporting content to directories or subdomains are common solutions...

Online marketing basics: what is a supply-side platform (SSP)?

Real-time advertising plays a central role in the world of display marketing. This process gives website operators or publishers looking to sell their free ad space the chance to trade advertising inventory in a fully automated bidding process. The goal of this is to sell the inventory to the highest bidder for maximum profit. The supply-side platform thus represents an important interface between...

WordPress domain transfer: switching providers and changing your WordPress domain

WordPress websites are always subject to change. Some users may be dissatisfied with their provider and want to change web host, while others may be unhappy with their current domain name and want a new web address. With WordPress, it’s easy to transfer domains and change providers, whether you work with your own WordPress installation or use wordpress.com.

Accelerated Mobile Pages (AMP)

A major concern on all web developers’ to-do lists is making sure their website is user-friendly. Responsive web design and accessibility measures enable you to respond to increasing global mobile traffic without neglecting layout and design. From data published in February 2016, it is obvious that Google’s Accelerated Mobile Pages now provide a new tool in the fight for fast loading times and...


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