SEO guide for small businesses

The ultimate SEO guide for small businesses

 

For small businesses, SEO is about getting as many of the users, who are the most likely to buy their products and services, off the unpaid results of search engines like Google and into their website or store. This is also a key objective for larger businesses, but their...

 

How to create the perfect style guide for your website

Web style guides – a detailed design concept for your website

 

Fixed guidelines about design and branding are essential for a professional and serious web presence. Companies usually outline these in what’s known as a style guide. These serve as outlines for web designers and editors, and have the aim of presenting companies or institutions...

 

iCloud with a custom domain

How to use iCloud with a custom email domain

 

The new premium subscription iCloud+ gives users the opportunity to use Apple’s popular cloud service with additional features. Among other things, the paid membership allows you to link the iCloud with your personal domain to send emails in the usual Apple environment using a...

 

Types of domain

What are the different types of domains?

 

When discussing web addresses, you’ll often come across terms like top-level domain, second-level domain, sub domain, ccTLD (country code top-level domains), and gTLD (generic top-level domains). What do all these different domain types mean and how many domain endings even...

 

What is dropshipping?

What is dropshipping?

 

Dropshipping is an e-commerce business model that allows an online shop to sell items without having to stock or ship them itself. Instead, deliveries are made via a wholesaler or directly via the manufacturer. In this article, we will go over how this type of collaboration comes...

 

How much does a domain cost?

How much does a domain name cost? Tips for planning your budget

 

Whether professional or private, you can gain awareness with your own website. However, in many cases this comes at a price. Besides hosting and web design you also have to consider your Internet address – your domain. But how much does a domain name cost? Find out what factors...

 

Promote your website

Promoting your website: crash course for beginners

 

There are well over one billion websites worldwide. If you’re a newcomer and want to improve your online presence, you need a well-thought-out strategy and a lot of patience. But solid online marketing efforts can give a website the desired reach. From SEM, to display, to mobile:...

 

Microblogging: a new way to blog

Microblogging is a form of blogging that involves publishing short, quick-to-the-point messages. A variety of apps and websites use microblogging and thereby attract millions of users. But what is behind the immense success of microblogging platforms? An introduction to the most popular and widely-used microblogging services and how to use them.

CMS or shop software: what’s the difference?

  • CMS

Until recently, content management systems (CMS) and online shop solutions have been developing separately from one another, each with its own set of strengths. But the recently-developed umbrella term ‘content commerce’ shows that a merger is taking place, in which differences between both applications are becoming more and more blurred. How does this trend influence the development and the...

IPv6: All about the new internet standard

IPv6 is the newest version of the internet protocols, and should overcome the central issues of its predecessors. Included in these issues is the impending shortage of IPv4 addresses as well as the violation of the end-to-end principle by the strict separation of public and private IPs. This article gives an overview of the functions of IPv6 as well as the structure and distribution of address...

What is gzip? – the compression tool in focus

If you want to optimise your website in terms of performance and usability, you need to know a thing or two about compression. Whether it’s the HTML pages, the embedded media content, or CSS and JavaScript files: compressing this data doesn’t just save valuable web space, but also improves your website’s average loading time. A useful tool is gzip, a compression process, which all current...

Premiere Pro alternatives: free video editing software

Adobe Premiere Pro is seen as the professional standard bearer when it comes to digital video editing. That being said, there are a surprising amount excellent alternatives to Premiere Pro out there, both for semi-professional and private use. Whether you need it for work, for social networks, or simply to have a bit of fun, here you can read about the best free video editors on offer.

5 Dreamweaver alternatives that you should know

Dreamweaver is Adobe’s complete solution for the development of websites. As part of the Creative Cloud the web editor is characterized by a vast range of functions as well as practical integration possibilities of Adobe assets (like design templates), license-free images, and vector graphics from Adobe Stock. Frequently though, the software is either too complex or too expensive meaning that free...

Archive and compress data using Linux

Archiving and compressing files contributes positively to the security and stability of a system. For Linux and other unix-like systems, there are countless free programmes with which you can create unaltered or compressed archive files over the command line and extract them as well. One of the classic packing programmes for Linux is tar. Today, the tool still counts as one of the leading...

Online identity theft protection

Many only know internet identity theft and similar crimes from movies or television. But stories of online fraudsters are not just merely screenwriters’ fantasies; for many the experience is all too real. Online identity theft has become more and more of a problem over the past few years, and everyone is a potential victim. We have compiled some preventative steps than can help you stay out of the...

Optimising websites for voice search – future-oriented SEO

The process takes place rather quietly and unnoticed, but then again, voice search is becoming more and more important for search engines – and also for SEO. Changes in user behaviour and the first adjustments in search algorithms that take this trend into account are already noticeable. Future-oriented SEO starts right now with voice search optimisation. Get to know the most important voice...

Four current Raspberry Pi alternatives: Single board computers by comparison

Raspberry Pi is the first choice for do-it-yourselfers around the world when it comes to single-board computers: It’s small, cheap, and meets most server and media centre requirements. But more and more manufacturers are putting their own mini-computers on the market: Raspberry Pi alternatives want to set themselves apart with lower prices, more powerful hardware, or edgy and exceptional features....


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