Conversational Marketing

What is Conversational Marketing?

 

Conversational marketing is a hot topic for SMBs looking to change the way they reach out to new and existing customers. Learn more about how to engage customers on a one-to-one basis and grow your business with a more human approach to marketing.

 

Ancillary copyright for press publishers in Europe

Ancillary Copyright for Press Publishers

 

Upload filters and ancillary copyright are two planned changes to EU copyright law that are viewed with great concern by internet activists and various associations. This is because ancillary copyright law is criticised for restricting freedom of communication on the Internet,...

 

.eu domains and Brexit: What will happen?

EU domain names and Brexit: Will your domain name be revoked?

 

As of the UK’s withdrawal date from the European Union, individuals and businesses owning a .eu domain will face the risk of it being revoked should they fail to have an EU address. Read more about the European Commission’s communication and the steps to follow in order to...

 

VerpackG – a guide to German packaging law

VerpackG: The new German Packaging Act of 2019

 

From 2019, a new packaging law will be enforced in Germany, with implications for international sellers who retail to the German market. Any sellers whose goods come in packaging are required to comply with this new law. The purpose of the law is to make competition fairer and to...

 

Upload filters

Upload filters: a danger to free internet content?

 

The planned redesign of EU copyright law includes two very controversial acts. What is especially receiving a fair share of criticism though, is the projected commitment of website operators to establish upload filters designed to protect the intellectual property of publishers,...

 

The best Alexa Skills

Amazon Echo upgrade: the best Alexa Skills

 

So you think Alexa can do a lot? Well, it’s now possible to add even more capabilities to the smart Amazon Echo speaker. If you network it with external providers, you can extend the pre-configured functions with different applications. With Amazon Alexa Skills, Alexa becomes a...

 

WordPress Gutenberg

WordPress Gutenberg: What does the new editor do?

 

The upcoming version 5.0 of WordPress will use the Gutenberg editor to make some changes to how articles are created. Gutenberg uses “blocks” instead of HTML and CSS. The act of creating an article has a playful element, with the author assembling their articles block by block....

 

ERR_CONNECTION_RESET: how to fix the 101 error in Chrome, etc.

If you can’t connect to the website you want to access, an error message will be displayed listing possible causes. Sometimes these aren’t of much help. For example, the message “ERR_CONNECTION_RESET” simply reveals that the connection has been reset, however the reasons why and possible solutions are not given. We explain why the error occurs and how to fix ERR_CONNECTION_RESET.

Outlook won’t start – what now?

You cannot start Microsoft Outlook, your calendar is no longer accessible, an important e-mail can no longer be retrieved – when Microsoft’s popular and useful e-mail program fails, you have to laboriously access your inbox via your e-mail provider’s website. Usually, a defective Navigation Pane, outdated add-ins, or a profile in need of repair are at fault. Even with issues lacking clearly...

ERR_SSL_PROTOCOL_ERROR: how to fix the Chrome bug

Chrome is the world’s most widely-used internet browser. The application scores points not only when it comes to security and speed, but also with its features such as cross-device synchronisation of user data. But errors can occur even when surfing with Google’s wonder weapon. These can lead to the browser crashing or prevent certain pages from being accessed. The error message...

B2C: Business-to-consumer

“B2C“ stands for “Business-to-Consumer” and refers to business relationships between companies and consumers. For example, when customers place an order in an online shop, they enter into a business relationship with the respective company. The company enters into a communication relationship with their customers by sending an order confirmation, a newsletter, or recommendations for further...

ASCII - American Standard Code for Information Interchange

Every day we work with text on PCs, smartphones, tablets and other computer equipment using our keyboards. We expect letters, numbers, and characters to appear on the monitor before us. The fact is that there is a decades-old coding system behind this everyday function. Since the 1960s, ASCII has determined how computers interpret our input. We have prepared a practical ASCII table to help you...

UTF-8: the network standard

UTF-8 is method of Unicode character encoding, which claims to cover all modern languages for data processing. The format has significantly influenced international digital communication. But what exactly does “UTF-8” mean? And what is special about UTF-8 in the Unicode character set? Here you can find out which structure the coding is based on, and which bytes are permitted in the standard...

Windows blue screen (BSOD): How to cure the error

The infamous blue screen of death usually shows up without any warning. It’s an important indicator of internal problems with hardware, software, or drivers. If Windows can no longer be run as a result of such a problem, then the forced shutdown takes place in the form of a blue screen containing an error message. This may cause unsaved files and documents to be lost. The most important thing with...

Introduction to PowerShell – Tools for system administrators

For a long time, Windows users were left behind when it came to command interpreters because the command prompt did not allow full access to operating system internal components, and scripting also offered only limited possibilities. This should finally change thanks to Microsoft’s PowerShell. The cross-platform program not only does much better than cmd.exe, it also provides remote computer...

E-book formats: everything you need to know about e-books – part 3

Are you looking to publish an e-book and are searching for the right file format to suit your needs? In the third part of our series on e-books, we’ll be taking a closer look at the most popular e-book formats on the market today, comparing their advantages and disadvantages and helping you to decide which format is the right one for you.

Everything you need to know about e-books – part 1: creating an e-book

The interest in e-books has largely increased in previous years, and modern reading devices with energy-saving ‘e-ink’ display technology have now made the once niche product a mainstream contender. In our multi-part series, we give you tips on creating your own e-book. Welcome to part one: things to consider regarding planning, structure, and publishing.