The best WhatsApp alternatives

The best WhatsApp alternatives

 

Invitations to dinner parties; updates about work; an away day with your Sunday football team: if you’re not using WhatsApp, you run the risk of missing out on important information. With more than a billion worldwide users to date, the app is more popular than almost any other...

 

Perfect out of office message: Examples and templates

How to create the perfect out of office message

 

The out of office message is a crucial part of email communication in the workplace. If you don’t have access to your email, your contacts will want to know when you’ll be back and whether or not you’ll be represented by someone else in your absence. An out of office reply may be...

 

Ancillary copyright for press publishers in Europe

Ancillary Copyright for Press Publishers

 

Upload filters and ancillary copyright are two planned changes to EU copyright law that are viewed with great concern by internet activists and various associations. This is because ancillary copyright law is criticised for restricting freedom of communication on the Internet,...

 

Buyer personas for optimal targeting

Buyer personas: get to know individual customers better

 

In online marketing today, one thing matters most: data, data, data. But what use is all this diverse information that you've been collecting and evaluating if you only use it to address a vague group of people? A better way is to identify the individuals behind the data and put...

 

Upload filters

Upload filters: a danger to free internet content?

 

The redesign of European Union’s copyright laws includes two very controversial acts. What is especially receiving a fair share of criticism though, is the projected commitment of website operators to establish upload filters designed to protect the intellectual property of...

 

Conversational Marketing

What is Conversational Marketing?

 

Conversational marketing is a hot topic for SMBs looking to change the way they reach out to new and existing customers. Learn more about how to engage customers on a one-to-one basis and grow your business with a more human approach to marketing.

 

.eu domains and Brexit: What will happen?

EU domain names and Brexit: Will your domain name be revoked?

 

As of the UK’s withdrawal date from the European Union, individuals and businesses owning a .eu domain will face the risk of it being revoked should they fail to have an EU address. Read more about the European Commission’s communication and the steps to follow in order to...

 

NGINX tutorial: the basic commands and configurations

Nginx is very different from traditional server software such as Apache in the way that it responds to client requests and the fact that it also involves configuration changes. In this nginx tutorial you can learn how to make changes without having to restart the web server software as well as how to set up a simple proxy server for images in just a few steps.

Jenkins: Tutorial for the CI-Tool

Continuous integration can improve the work of software development: fewer errors and more efficient, continuous integration. But this requires a simple yet comprehensive tool. That's why we're introducing Jenkins. This software makes it easier for you to work with automatic builds and individual pipelines. Our Jenkins tutorial will help you along the way!

Lead routing

All steps in the lead management process are aimed at building sustainable customer relationships and bringing products and services to customers in a profitable way. After all measures have been taken in the lead nurturing process to successfully connect the contact and provide them with suitable information tailored to them, the sales department comes into play. When it comes to lead routing,...

What is RFID?

RFID, technology to identify objects with the help of electromagnetic waves, is revolutionising logistics processes and merchandise management systems. Concepts for automating production processes in the context of the future project Industry 4.0 also rely on RFID systems. We explain to you how radio frequency identification works and what fields of application there are.

Lead nurturing

Contact is established with the potential customer. What now? It would be a big mistake to hand this lead over to the sales department, because those interested are not ready for concrete offers so early on. This is where lead nurturing comes into play: maintaining contacts and further qualifying leads with precisely tailored content.

Solr: the powerful search platform from Apache

What exactly is Solr? The answer to this question lies in our article. In combination with the Java library, Lucene, Solr can be used to build powerful web search engines. Do you need to index your documents? Solr will take care of this. First, we explain the basic terms of practical open source software and its functions. In our Solr tutorial, we’ll explain how to set up the search platform. In...

Apache Hadoop: distributed storage architecture for data quantities

Are you looking to execute complicated computing processes with large amounts of data? This is exactly what the Big Data framework, Hadoop, focuses on. The open source Apache software offers a Java based frame with which various Big Data applications on computer clusters can be parallelised. Hadoop’s modular expandability, which offers users an enormous range of functions, is a particularly...

Web programming languages: the best languages for web development

So, you are looking to learn one or more web programming languages? The first challenge is to choose one. After all, there are hundreds of programming languages, but not all of them are good for web development. To make this decision easier for you and help you tackle your web project, we are going to provide a brief introduction to the most well-known web development languages.

Pivot tables: using Excel to its fullest

Excel pivot tables can considerably ease the evaluation of data. Data analysis can be especially time-consuming and tedious with complex numerical series, but with Excel pivot, this doesn’t have to be the case. Simply place your data in the right context and filter the essential information in just a few clicks. The pivot table allows you to create expressive diagrams in no time. Find out all you...

Lead management

Just as a good gardener provides optimal conditions for every growth phase of their plants, a good online marketer also cultivates their customer relationships, since just one contact with a potential customer is seldom enough to completely convince them about a product. In “lead management”, you accompany an interested party from first contact to a successful conclusion.