Database

Data mining: analysis methods for big data

Data mining: analysis methods for big data

The total amount of data generated worldwide increases by 40% every year. Many companies seek to make use of the constantly increasing mountain of data in order to increase their e-commerce business. But making use of such Big Data alone doesn’t add any value — enter data mining. Below you can find a discussion of the various analysis approaches involved in data mining, to give you an idea of how...

Database Management Systems (DBMS)

Database Management Systems (DBMS) explained

A working database system is pivotal to maintaining any computer-based system. The central body that regulates the respective data pools here is always a Database Management System (DBMS). The software structures and organises the data available in the database, and also manages writing and reading permissions for the database system.

DWH | What is a data warehouse?

Data warehouse systems: get success with big data analysis

More and more businesses are adopting dispositive data with the aim of making strategic decisions shaped by reports, prognoses, and patterns. The database is usually supplied by an information system that functions as a central data repository, separate from a data operating system. This is known as a data warehouse, or a DWH for short. A data warehouse is a modularly built system made up of...

MariaDB vs. MySQL

MariaDB vs. MySQL

MySQL is the most used database management system in the world. This open source software has been available for productive use since 1995 and is generally considered a standard solution for users of relational databases. This could change in the near future. MariaDB, a community-developed fork of MySQL is catching up on its predecessor and is consequently becoming an increasingly attractive...

SQL injection: Fundamentals and safeguards

SQL Injection: Protect your database system

There are daily reports on how security gaps in applications are exploited – because hardly a day goes by without a new gap being discovered or a known gap being closed. One attack method, which has always been based on exploiting such weak points, is called SQL injection. But what is actually hidden behind the malicious database exploitation and how can you protect your database system from it?

How PHP7 speeds up the internet

PHP7 – shorter loading and access time online

Running dynamic websites that use complex content management systems benefit from quick loading times. This is because they ensure good performance and therefore increase user-friendliness. With the release of PHP7, a new scripting language is now available with which the loading times of your own website can be significantly shortened compared to the older script version.

Buyer personas for optimal targeting

Buyer personas: Getting to know your customers better

When it comes to online marketing, data is what counts most today. But what good is the information you have collected and analysed if you address indefinite groups of people in your messages? It is better to identify the people behind the data set and focus on them. Creating concrete buyer personas helps to better align marketing measures with the target group.

MAMP: the practical software stack for Mac OS X

MAMP: the local development environment for Mac OS X

If you’re developing a website, it’s important to regularly ensure that all the elements function as intended. Although there are no specific tools required for creating a basic info page with static content, it’s not possible to preview a project containing dynamic elements without some additional tools. The simplest solution is to use an all-in-one development environment like MAMP.

PostgreSQL

PostgreSQL: a closer look at the object-relational database management system

The PostgreSQL database management system, also known to many as Postgres, has many decades of development behind it. It originally started as a project at Berkeley University in California. Today, the open source database continues to defy solutions from commercial competitors, since the development team is constantly working on its functionality and performance. But what exactly is PostgreSQL?...

CouchDB introduction

An introduction to CouchDB

The creation and continued development of web applications require numerous data sets. How exactly these data sets are stored in databases is crucial for the user. The CouchDB database management system stores data in a way that is schema-free and document-oriented. Non-structured or half-structured data can be virtually filtered and structured without any issues.


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