E-Commerce

Live streaming shopping

Live streaming shopping: the future of e-commerce?

Live stream shopping has been a popular e-commerce trend in China for years. Influencers and other brand ambassadors promote products live online and answer questions. Viewers can then buy the product directly through the stream. Keep reading to discover how popular this trend is, how it works exactly, and what live stream shopping software is available.

WooCommerce plugins

The best WooCommerce plugins: how to improve your online shop

Every online shop operator needs different functions for their site. If you have built your online shop with WooCommerce, numerous WooCommerce plugins – both free of charge and for a cost – offer the possibility to adapt your shop precisely to your requirements. We’ll introduce you to the most important WooCommerce plugins for marketing efforts, the buying process, and improved checkout processes....

WooCommerce pricing

WooCommerce pricing: How much does WooCommerce cost?

WooCommerce may be free, but that doesn’t mean it incurs no charges. Users who create an online store using the free WordPress plugin WooCommerce will incur a number of WooCommerce charges. To plan costs properly, users should be aware of WooCommerce pricing upfront. Our overview breaks down all the costs – from SSL certificates, to hosting and plugins.

WooCommerce Google Product Feed

WooCommerce Google Product Feed: How to create it

Google Shopping is a worthwhile option for getting excellent SEO placement for your WooCommerce store’s range. Potential customers may come across your products and your site more often with this method. We’ll explain how to generate a WooCommerce Google Product Feed step by step, what benefits it can offer, and which plugins are available.

Audit compliance

Audit compliance: Definition and what it means for the cloud

Storing data in electronic form is part of daily life. However, the more confidential the data being stored is, the more important security provisions become. So-called audit compliance, which already applies to documents of a commercial or tax-related nature, is playing an increasingly important role in the digital enterprise of the future.

How chatbots are revolutionizing online marketing

Chatbots in online marketing

Mobile advertising, Facebook marketing, and marketing automation: marketers are making their way even closer to the user, trying to understand them so they can show them advertisements tailored to their needs and reach them over the most appropriate channel. Only a few have actually been successful on one level of online communication: private Facebook and WhatsApp chat. This should soon change....

Cryptomining

Cryptomining: meaning, function, and dangers

Cryptos are the new gold. Unsurprisingly then that cryptomining evokes some association to the historical gold rush. The rise of cryptocurrencies like Bitcoin has led to tremendous hype surrounding digital money and cryptomining. Mining, in this case, refers to the mining or verification of cryptos through computing power and cryptominers. Read on to learn about the function and the dangers of...

Sharing economy

The sharing economy

Whether Uber, Airbnb, or Netflix – users are quite enthusiastic about the affordable and easy-to-use platforms and are using them in increasing numbers. Established industries, on the other hand, are becoming increasingly nervous as customers migrate. At the centre of the debate is the term "sharing economy". What is behind this term and what are the advantages and disadvantages of the sharing...

VerpackG – a guide to German packaging law

VerpackG: The new German Packaging Act of 2019

From 2019, a new packaging law will be enforced in Germany, with implications for international sellers who retail to the German market. Any sellers whose goods come in packaging are required to comply with this new law. The purpose of the law is to make competition fairer and to reduce environmental pollution. The biggest change is that affected companies are required to register centrally. What...


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