HTML

What is a static site generator?

Static site generators: creating your own minimalist web project

If you want to create your own website nowadays, you have a host of resources available to you. Building kits and content management systems are particularly popular, as they allow you to implement all important functions without requiring a great amount of HTML knowledge from the user. Oftentimes, though, these applications are too extensive and resource-heavy. As a result, static site generators...

The most important meta tags and their functions

The essential meta tags at a glance

Meta tags are used by website owners to specify metadata in HTML documents. The coded information integrates with web browsers and search engine crawlers to enhance the searchability of a website. But which meta elements are actually required by user agents to improve processing? And how can you use metadata to boost your website’s ranking in the search results?

Index management with the robots.txt file

Index management with robots.txt files

With the file, robots.txt, website operators are able to greatly influence which portions of their web projects are able to be read by search bots. In addition to HTML meta tags, redirects, and canonical tags, this seemingly insignificant text file located in the domain’s root directory is an important tool for index management. We’ve laid out how robot.txt files are built and what website...

Web design trends: one page design

One page design: anything but one-dimensional

The one pager is a new trend in web design: more and more companies are choosing to present their products, campaigns, or project websites in a single page design. This means users navigate their way through a single HTML page by scrolling and exploring content. These minimalistic websites focus on storytelling, aiming to create an intuitive user experience – but they’re not suitable for every...

How to create a photo gallery for your website

Web design basics: creating a photo gallery for your website

Multimedia content is an integral part of the internet. From images to GIFs to videos – without engaging visual elements, websites become dull, grey blocks of text, and web stores would be nothing but an endless list of product descriptions. Image galleries are a popular way of presenting graphics and images clearly on to a web project. With some simple HTML, it’s easy to create a basic Lightbox...

How to create a search engine for your website

Search bars: how to set up a website search engine

Usability is a crucial factor when it comes to the success of your online presence. It’s therefore of the utmost importance that users can find their required information easily and without delay. As a website operator, you can make this possible by enabling your visitors to browse your site for specific keywords. Find out more on how to create a custom search engine for your website.

Tutorial: Microdata markup with Schema.org

How to tag your website with microdata according to Schema.org

Microdata offers a simple and flexible meta syntax for semantically tagging website content. Using a unified markup format according to Schema.org ensures high compatibility with web browsers and search engine crawlers. Reap the benefits of extending search results, like rich snippets or breadcrumbs, by tagging your HTML code with Schema.org microdata syntax.

Tutorial: RDFa—markup with Schema.org

Tutorial: RDFa—markup with Schema.org

Recommended by W3C as a standard for embedding metadata into HTML, HTML5, XHTML, and other XML dialects, this data format forms the foundation for the semantic web. The project Schema.org provides a standard vocabulary for the markup format. Find out more about its applications and limits and get a feel for tagging with RDFa.

Overview of Schema.org

What is Schema.org?

Structured data is the only pathway to web 3.0. Web owners wishing to enlist the help of web crawlers or screenshots with semantic notation have an enormous choice of markup vocabularies to select from. The collaborative project Schema.org seeks to make this task a more manageable feat. The standardised markup is based on an agreement between the leading search engine providers of Google,...

Structured data: an introduction

What is structured data?

While humans automatically structure data when reading a website, programs like web crawlers or screen readers have to rely on special labeling in order to grasp sematic relationships. This additional information can be embedded in HTML code through a corresponding markup for structured data. Website owners have four formats at their disposal for this task: Microformats, RDFa, Microdata, and...


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