Image Processing

Facebook cover photos

Uploading a Facebook cover photo: tips and instructions

In today’s world, your Facebook page is your business card. Whether your online visitors are friends or business contacts, to make a good impression, you need a good cover photo. But what kind of picture should you use? What size should it be? If you’re not sure where to start, don’t worry – our top tips will make sure you don’t mess up.

RGB colour

RGB – three colours for (almost) everything

RGB, which stands for red, green, and blue, is a system used to create all the possible colours that can be displayed on a screen. The physical principle at work here is called additive colour mixing and involves mixing the different components of the visible light spectrum. Different colour spaces reflect human perception of colour to varying degrees.

Image file format types

Image file formats: An overview of 10 image file types

JPG, PNG, TIFF, and more: there are many image file formats out there. Most users don’t know the exact differences and fall back on a standard image file type. It’s worth looking into the differences, so that you can make sure you’re presenting your pictures in their best possible quality. We’ll explain which image file formats exist and dig into their advantages and disadvantages.

Rendering

Rendering – the final step in image and video processing

Rendering is the last and also most time-consuming step in digital image and video editing. During this process, the pre-programmed image descriptions or the individual layers or tracks edited in a program are combined into a file. We explain how this works and what it’s used for.

Basics of web design: design and color scheme

The basics of web design - part 3: design and colour scheme

Many users are often unaware of what exactly goes into making an aesthetically appealing website. But most successful websites follow some basic principles to ensure that a unified design adheres to a basic theme or message that is to be conveyed to the viewer. These questions and more influence the site’s conception: What effects do certain colours bring about? What should you be mindful of when...

What is a pixel?

What does ‘pixel’ mean?

What are pixels? With the widespread use of high-resolution screens and digital cameras, the pixel became the buzzword on everyone’s lips. Behind this tiny, physical point in a raster image you’ll find a sophisticated technology that allows images to be reproduced on displays and printers in detail, in the correct colour, and without so-called artefacts.

Finding the right Instagram strategy for your business

Instagram for businesses, part 2: strategy and planning

Find success on Instagram! When unknown faces can expand their follower base and become famous influencers in just a couple of months, it seems like it should be easy for a business to do the same. But there’s more to creating a successful Instagram account than just posting pretty pictures – to gain long-term followers and interactions takes hard work and a lot of planning. So if you want your...

Screenshots on Mac and Windows

The best screenshot tools at a glance

What exactly is a screenshot? How do you create one? And how do the different screenshot shortcuts work when trying to create screenshots on Mac and Windows? Besides the built-in features on operating systems, what are the other, third-party options when it comes to screenshot tools? We’ll take you through our introductory guide to making screenshots and the best keyboard shortcuts and screenshot...

Instagram for business: social media marketing

Instagram for business, part 1: What is Instagram?

A picture paints a thousand words – this may sound like a cliché, but in a marketing context, it’s become an accurate assessment. Images and videos are becoming more and more important when it comes to communicating with potential customers; the visual image of a brand is almost as important as the content offered. And this is where Instagram comes into play. Almost all major brands are aware of...


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