rankingCoach is an SEO (Search Engine Optimisation) tool with which you can easily do your own search engine optimisation.
It shows you step by step how to optimise your website. The tool creates an individual action plan for you consisting of small, easy tasks for your website. These tasks are created based on the basic data you fill in at the beginning and are listed by importance. These are individually tailored to your website and consider the most important steps to improve your ranking, such as changing your keywords or looking at your competitors.
At the beginning, it is sufficient to complete the first 5 to 6 tasks and wait for the change. The progress of your website will be checked regularly. With the help of the weekly results report, you get an overview of the performance of your website and can increase it with additional tasks. To accomplish these tasks, you will find video tutorials or helpful written guides that will allow you to improve your site even without webmasters and prior SEO knowledge.
Differences of rankingCoach Essential and rankingCoach Plus
Both versions of rankingCoach guide you through optimising your website for better visibility in search engines. With rankingCoach Plus, you can also start your own SEA (Search Engine Advertising) ad campaign with Google AdWords.
rankingCoach Plus helps you design your ad - you get an instant preview of how it's going to look in Google. You also have direct control over your daily advertising budget and get an estimate of how many clicks you can expect per day. Your campaign can be started, paused or stopped at any time.
|rankingCoach Essential||rankingCoach Plus|
|Optimisation of your website (SEO)||Yes||Yes|
|Maximum number of Keywords||20||25|
|Success measurement with email reports||Yes||Yes|
|Expert blog and news||Yes||Yes|
|Intelligent ad management for Google Adwords (SEA)||No||Yes|
|Automated ad suggestions||No||Yes|
|Detailed evaluation of the Adwords campaign||No||Yes|
|Flexible advertising budgets||No||Yes|