Have you heard of SMART goals, but you’ve never used an organised and effective method for setting objectives? We’ll explain the advantages of SMART goals, how to use the technique for your personal and business goals and what to watch out for with this method. Because, like all...
Neuro-linguistic programming, NLP for short, is a collection of tools and models designed to facilitate and strengthen communication in various areas of life and work. The goal is to better understand oneself and others, and to make positive changes. We will tell you exactly what...
The profit and loss account (P&L) is also called an income statement. All general ledger accounts are summed up with expenses subtracted from the income to leave a profit or loss amount for the period, which is usually one financial year. Daily operating expenses are summarised...
A Skype interview can be a perfect solution in a world of work that’s increasingly benefiting from employee mobility. However, it’s important that no personal habits sneak their way into a Skype interview with a future employer. If you consider all the technical and formal...
If you’re planning to set up an online store, you have a lot to consider. Amongst other things, your checklist will include applying for a business license, developing a concept, and calculating your finances. But don’t despair! A host of e-commerce programs and optimisation...
Double-entry accounting or double-entry bookkeeping is an essential part of the accounting system. Lots of entrepreneurs have a hard time with bookkeeping, when in fact it should be a boon and provide a detailed overview of your finances. Double-entry accounting isn’t an...
Crowdfunding is a way of raising funds for a project using an online campaign. It’s a popular way of financing, especially for private individuals and startups. Usually private individuals are addressed directly. Four main crowdfunding models have been established, which differ...
In order to properly finalise an annual financial statement, most corporations must include a profit and loss (P&L) account, which, as its name already suggests, breaks down their profits and losses for a given financial year. However, we must ask what a P&L statement should really look like. We explain the procedure surrounding P&L statements so that you stay on top of all laws, methods, and...
It is important to have an idea of your own company’s profitability. But looking only at the annual profit is often misleading. When it comes to EBIT, the annual net profit for income and expenses is adjusted through interest and taxes. This results in the so-called “operating result” – the key figure for success in normal business operations. We explain what EBIT is and how it is calculated.
Corporate communication: If you want to successfully represent your company both internally and externally, you need a good communication strategy. Whether it’s with business partners, customers, the media, employees, or shareholders – well thought-out corporate communication ensures that you always find the right tone. What do you have to pay attention to?
What is corporate identity and how does it help your company? The concept of corporate identity aims to standardise the values and behavior in all areas of a company. In doing this, you improve communication within the company, as well as externally, and use your corporate identity as a driving force to establishes and strengthens your position in the market. This guide will explain which aspects...
Companies have a responsibility towards their employees, the community, and the environment. The larger the company is, the more it penetrates into all areas of our lives and should therefore behave responsibly. The ethical focus of a company is known as its corporate social responsibility (CSR). It is not only an internal direction or corporate philosophy that dictates this – the company’s impact...
Unfortunately, when doing your annual accounts, it’s not always possible to know how much your operating expenses will be in advance. Because of this, you should always allocate a portion of your income for provisions and accruals. This way, you can avoid financial risks. But what do these terms mean, and how should they be recorded on your company’s balance sheet? This handy guide provides...
What does depreciation mean and what role does it play in a business environment? These questions are of great importance to entrepreneurs. Depreciation is often a closed book for business founders. To find out more about the basics, continue reading this article, in which we explain not only various depreciation types and methods of calculation, but also shed light on how to act with low-value...
If two or more partners want to start a business together, one of the simplest options is starting a general partnership. This business structure grants equal rights to all participants, but also imposes some serious obligations – namely, since a general partnership is a partnership, this means that the partners have to stand up for the company’s liabilities with all their assets. You should...
When setting up a company, you should consider carefully which legal form to take, since the rights and obligations of the shareholders and the company itself depend on it. It is important whether you choose a corporation or a partnership – and the choice of legal form also plays a role. If you choose a partnership, you will have to deal with its different legal forms. We explain how these differ....
You would think that deploying a product with minimal functions would be a no-go for start-ups, since the product should reflect the founders’ passion. However, if you take a closer look at the purpose of an MVP, you will see that MVPs and start-ups go hand in hand. This concept plays an important role for many companies as the foundation for agile development. Here you will learn how to use the...
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