Anne-Laure has been part of the IONOS Digital Guide since its inception in 2016. As an expert in the startup category, she focuses primarily on the strategic integration of SEO, GEO and conversion rate optimisation. Over the years, she has also gained extensive experience in related performance disciplines such as lead generation and native advertising. As a polyglot, she leverages her multilingual background to develop content strategies with precision and impact for international audiences.
StokketeShutterstockGoogle Workspace is great. That is why many companies use it. But not everyone likes to follow the crowd and some businesses prefer not to use Google’s office solution. Our article covers well-known Google Workspace alternatives, and some lesser-known options that might just be…
livertoonShutterstockMany businesses are actively searching for a suitable Microsoft 365 alternative that fully meets their needs. The market offers a wide selection: in addition to paid offerings, there are also surprisingly powerful free solutions available. In this guide, we compare various…
NDAB CreativityshutterstockAccounting is a complex task and especially entrepreneurs who are just starting their projects can use all the help they can get. With the right bookkeeping software, founders, freelancers, and SMEs have tools at their disposal that make the work easier and less error-prone. What…
create jobs 51ShutterstockGoogle Workspace or Microsoft 365? Both providers offer businesses a cloud platform equipped with office and collaboration tools. With similar pricing, companies looking to centralise their work processes using cloud-based apps face a tough choice. In this article, we’ll take a…
Andrey_PopovshutterstockNumbering your invoices is legally required for VAT-registered businesses in the UK, as per HMRC regulations. For non-VAT-registered businesses, while numbering invoices isn’t legally required, it is considered best practice for efficient record-keeping and tracking. We cover all…
jijomathaidesignersShutterstockInvoices are primarily known from business transactions. However, private individuals can also issue invoices—for example, when selling a used item or providing a one-time service. It is important to follow certain guidelines to ensure that the private invoice is correct and…
G-Stock StudioshutterstockBusiness letters are essential for external communication, such as initiating or managing business relationships. In initial contact, they must provide the recipient with key information about the sender. Legal regulations require specific mandatory details depending on the…
Billion PhotosshutterstockMany UK companies must comply with records management laws to avoid penalties. The GDPR and Data Protection Act 2018 set out legally binding requirements for handling personal data, while ISO 15489 serves as a voluntary best practice standard for records management.…
RomanRshutterstockTrading losses can provide significant tax relief for UK businesses. If your company makes a loss, you may be able to offset it against past or future profits to reduce your Corporation Tax bill. In this guide, we explain how loss carryback and loss carryforward work under HMRC…
Zheka6120shutterstockGetting Things Done (GTD) is a productivity and time management system that was developed in 2001 by David Allen and now has a large community of followers. What’s so special about the GTD method? You can apply it to all areas of life to prevent important to-dos from falling…
Mohd KhairilXshutterstockHow can you make the most of tax deductions as a self-employed individual? This article outlines essential tax tips for freelancers and business owners in the UK. Learn about the deductions you can claim, which taxes you need to pay, and how to reduce your tax liability through…
Gustavo FrazaoshutterstockNomen est omen: The name of a company should be well thought out. A good company name that accurately reflects the characteristics of the business, products, or services can be invaluable—especially if it is well-known and positively perceived within the target audience. However,…