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Google Ads Management Service

Search engine advertising services

Let us do the hard work so you can reap the benefits.
See packages

Let the 1&1 IONOS marketing experts help boost your visibility

It's as easy as 1, 2, 3.

Setup

Enter the information about the company and domain you want to advertise, then select your monthly budget and advertising region.

Campaign

Our experts will put your Google Ads campaign together with an optimised selection of keywords and professional ad texts.

Results

Access detailed reports in the Control Panel. Our experts will continuously monitor and optimise your keywords to ensure your ads remain relevant.
Package overview

Google Ads Management Service
Essential


£25/monthexcl. VAT Setup £50
Continue

Budget: £50 - £250 The billing of your campaign is click-based. This means that you only pay for the amount that Google actually incurred. Your budget will be billed monthly. Close

Google Ads Management Service
Plus


£40/monthexcl. VAT Setup £50
Continue

Budget: £250 - £1,000 The billing of your campaign is click-based. This means that you only pay for the amount that Google actually incurred. Your budget will be billed monthly. Close

Google Ads Management Service
Pro


£80/monthexcl. VAT Setup £50
Continue

Budget: £1,000 - £3,000 The billing of your campaign is click-based. This means that you only pay for the amount that Google actually incurred. Your budget will be billed monthly. Close

Prices excl. VAT may be subject to change dependent upon your country of residence. Terms and conditions apply.

More clicks, less effort

Give yourself a break with managed Google Ads.

Increase your visibility, not your workload

Our experts know how to help you succeed, and will tailor the campaign to your individual needs. You won't have to invest your time researching keywords and writing ads, so you can focus on running your business.

Let's talk

Why not let us explain the benefits over the phone? We are available to discuss new or ongoing campaigns 24 hours a day, 7 days a week. Call us for free.

What's in it for you?

They might be our experts, but the benefits are all yours.

Boost your online visibility

Significantly increase your visibility with Google Ads – more exposure means more visitors! Our experts are experienced copywriters who will craft powerful, persuasive ads aimed at your target market.

Target potential customers

Relevant keywords pave the road to success for your company and your Google ranking. Our experts will find the keywords with the best potential to bring customers to your website.

Beat the competition

Our experts will keep an eye on the competition and constantly optimise your campaign so you can stay one step ahead.

Your Ads campaign in detail

What is Google Ads, and what does pay per click mean?

Google Ads is an advertising service that is pay per click, or PPC. This is the most efficient way to advertise. You will address only the people who are searching for the keywords you use.
You only pay for the adverts that users click on. This is where our budget and bid management comes in. Bid management means we take care of the bidding on keywords for you, and we also ensure that your adverts are written persuasively. We do this in order to get the most out of your campaign.

Campaign setup

Your conversation with our experts about your keywords is just the start. We will perform research and not only decide the best keywords to use, but also exclude any terms that generate irrelevant traffic. We will create your entire advertising campaign, including expertly written ads to persuade customers to visit your website. Also, you know where your customers are, so you tell us where to show your ads: locally, nationally, or globally.

Google campaign management

Your budget will be allocated to your keywords. Then we start to optimise your campaign, strengthening the keywords that perform best, and optimising those that work less well. Our experts will assess the quality score of your ads, ensuring that you remain visible and relevant for users searching for your terms. By writing the ads properly and keeping them relevant for users, your cost per click (CPC) will be as low as possible.

Monitor your success

From the dashboard, you can see all of the most important information gathered in one place. Your live ads, clicks and budget are all immediately visible. From there you can find more detailed information about your budget, or which of your ads are the most clicked. You can also read detailed reports for each type of device about keyword performance. This includes information about impressions, clicks, click-through rate (CTR), cost per click and the overall costs. Your monthly report can be delivered by email, or downloaded directly.
Customers choose Google Ads Management Service with 1&1 IONOS because it saves time and money: time required to research the right keywords, and money possibly wasted on the wrong ones. Our experts take extra care to make the most of any budget, bringing more traffic to your site.

Google Ads management service

FAQ – Frequently asked questions
Search engine advertising (SEA) is an efficient and affordable online marketing strategy that helps your company website to enjoy greater visibility by advertising on Google using various methods. We differentiate between Google Ads, which are paid advertising, and the organic search results, whose ranking is determined only by the search algorithm. When you advertise on Google, text is displayed above, next to, or under the search results if it suits the search query, and is identified through the "ad" label. Aside from this, there is little difference between them and the snippets (text extracts from websites) in the middle. Ads on Google are free initially; the clicks that the advert generates are billed. The price per click depends on your budget and how accurately your website is suited to the search query. As Google is by far the most used search engine in the UK, search engine advertisement here is among the most profitable. Google Ads is a program that Google uses to sell its adverts worldwide. With our tool you can invest in Google Ads campaigns in just a few clicks. The 1&1 IONOS experts create the optimal Google Ads campaign based on your budget and on your website's content. Based on your website the most significant keywords will be analysed and ads created. You benefit from our many years of experience, so that you can reach potential customers with search engine advertising in a targeted and effective way.
You might think that most internet users ignore Google Ads that have been marked as adverts and concentrate instead on the organic search results, but the high click rates of search advertising prove that this is not the case. In addition, clicking on a sponsored Google search result leads to a website that matches the search query just as much as a non-sponsored link. The reason is that Google will only show the adverts if they are tailored to the relevant keywords. Landing a good position for your advert on the Google search results pages is not just a question of budget. To rank through search engine advertising the quality of both the advert itself and the linked pages must be ensured. Google analyses the relevance of your keywords to the products or services you offer. With the right Google Ads campaign, high rankings on the Google search pages are easily achieved, even on a low budget.
The 1&1 IONOS tool for search engine advertising was developed specifically for inexperienced online marketers. Google Ads (previously known as Google AdWords) was designed in a way that provides step-by-step instructions on how to create a Google Ads campaign. However, there is a significant difference between an autodidactic and professionally optimised campaign: an optimised campaign utilises the know-how of experienced experts and relies on the use of the right keywords at the right time. This means you can reach more potential clients in a shorter space of time. Our service also saves you the time and hassle of having to get acquainted with the world of Google Ads optimisation.

The experts from 1&1 IONOS offer you a convenient SEA service for Google Ads in place of a cost-intensive consultation from an SEA agency. We determine the right keywords for you that are used most frequently to search for your products or services. To do this, we analyse your page and take your industry into consideration to make your Google advertising as efficient as possible. You can then analyse the success of your Ads campaign directly using the search engine advertisement tool, set a monthly limit for your budget and thanks to the integrated statistics, you will always know how your campaign is doing.
For your company website to rank higher among the organic (non-sponsored) search results, your content must be optimised. This is done through search engine optimisation (SEO). In addition to 1&1 IONOS Search Engine Marketing, we offer 1&1 IONOS rankingCoach as a further efficient online marketing method as an add-on to your hosting package. The technical and textual elements of your website are optimised in a way that makes your site appear more relevant to Google and therefore rank higher. Ultimately, your optimised site is rewarded with higher visibility among the search results.

As with preparing your search engine advertisements, we identify the right keywords for your website. These are then integrated into the texts on your website and supplemented by multimedia content, such as optimised product images. Combining 1&1 IONOS rankingCoach with our Google Ads optimisation feature will make sure you rank highly among the search engine results – sponsored and non-sponsored. The perfect mixture of SEA and SEO builds the foundation for successful online marketing.
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