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Domains & Hosting

Find the perfect template

Choose from hundreds of customisable design templates and versatile business web apps, along with image and text suggestions tailored to your project.

Website templates

FAQ – Frequently asked questions

Website templates are design models that are used for web design and programming. There is a wide selection of templates available from various providers – including IONOS – and a whole host of website templates for Bootstrap. They can be used with all common Content Management Systems such as Typo3, WordPress or Joomla. The IONOS website templates are available in English and various other languages.

The website templates are ideal for creating a professional website. With IONOS, you have the choice between a whole variety of options: some come with a focus on images and graphics, while others are catered towards more text-heavy content – as can be seen with most blogs. Regardless whether you're in retail or you're an architecture firm, an HTML5 website template will provide you with the freedom to create your website exactly as you envisioned it.

Using a IONOS website template requires no programming knowledge whatsoever, and you do not necessarily have to be familiar with HTML5 or other computer languages. The process of implementing your ideas is intuitive and stress-free. With a large selection of website templates for free, IONOS provides something to suit everyone's needs – whatever your individual design preferences are. As soon as you've decided on a template, you can adjust it with just a few clicks so that it appears exactly as you wish.

With the IONOS website templates, you're free to choose a website design that perfectly suits your needs. The first step is to choose from a variety of templates – each includes modern layouts and professional colour schemes. You have the option, for example, of selecting a HTML5 website template that is intended for image-heavy content, or templates that are specifically designed for multilingual or text-centric content. By opting for IONOS's website templates that are free to download, you can change the design however you like. For example, you can choose your own colour scheme and upload whichever images you like.

By using the drag and drop function, you can customise your own template and alter every website element and colour to suit your preferences. The versatility of the professional website templates means that companies of every variety can find an appropriate template for their sector. Additionally, the built-in professional image processing software provides all the tools you'll need to optimally display your high-quality images – including cropping, rotating and adding effects. The easy editing process will free up more time for you to concentrate on the content and reach of your site, rather than spending hours getting to know your way around new design software. Design your own homepage exactly how you like with the IONOS website templates for the UK.

Present your company in the best possible light with the help of our professional website templates. The application makes it easy to add new content, as all site data is stored in the cloud. You also have the opportunity to edit your website from various devices including computers, smartphones and tablets.

Additionally, videos can be integrated quickly and easily into the website templates – with minimal effort, your video content will be uploaded. For novices and professionals alike, we offer a selection of tutorials to help you understand how to build a website, and our customer support is always there to answer any questions you may have in the meantime.

The HTML5 website template is a very important element of your online presence and acts as your company's digital business card. Bearing that in mind, choosing the right template that you feel will accurately reflect your business is of utmost importance. Before deciding on a template, first consider how exactly you want to present your company online – which information should be highlighted, or in which way should products and services be presented. Do you need a separate online shop? Are you looking to start a blog? Choose a template that best suits what exactly your business is offering – this way, the user will intuitively find their way to your offer.

Aside from the structure of the website, the graphic design also plays a large role. Regardless of which sector you are a part of, IONOS offers plenty of suitable options for your website. In order to make the selection process easier, we have divided the website templates into a number of different industries. Simply click on the sector of your choice, and you can view our suggested professional website templates according to your sector. The selection includes industries such as:

  • Gastronomy
  • Arts and crafts
  • Commerce
  • Service industry
  • Building and housing

In the category "Leisure, clubs, art and culture", you can find suitable fashion templates that can be used, for example, with an online fashion shop or something similar. Depending on which sector the company falls under, there are certain expectations and requirements when it comes to website design for specific industries. IONOS shows you examples of companies from the respective sectors. When it comes to the creative industry – such as photography, fashion or beauty – creative lifestyle images often come into focus. Companies or service providers that operate in a more formal industry, such as lawyers, tax consultants or doctors, often focus more on informational text content. It is worth bearing in mind that the website templates and the page layout are just recommendations, and you can customise the design exactly to your liking.

Yes, you can and you should! Social media integration and dynamic or multimedia content can play a big role in how successful your website is. Websites based on IONOS website templates are easy to connect to all major social media networks, including Twitter, Facebook, Instagram and many others.

Integrating web apps can make your website more user-friendly. With IONOS websites, you can choose from a range of apps. For example, if you have a website for your restaurant or café, you could integrate an external table reservation system like OpenTable or upload your menu.

The IONOS SiteAnalytics tool allows you to keep track of your website statistics. This gives you a better understanding of which design elements in your website template encourage users to take action and which aren't working as well.

Yes, you can opt for a responsive web page template if desired. A "responsive web design" is one that automatically adapts the display of the page to fit different screen resolutions. This means that whether you're viewing a website from a smartphone, a tablet or a laptop, the display will automatically adapt to fit your screen. Programming experience is not required for working with a responsive website template. User statistics prove that websites are being increasingly accessed via smartphones and tablets. If your website does not display correctly on smartphones, this may have a negative impact on the user experience of your website. On the other hand, if your website template is responsive, important information such as display size, screen resolution and display orientation can all be tested with Media Queries.

While having responsive website templates is very user-friendly, it also improves search engine visibility. Enjoy such benefits with the website templates by IONOS.

Yes. By opting for a IONOS package, you can benefit from the free website templates. The templates have been developed by trained experts and graphic designers, ensuring there is no compromise on quality. No matter which sector you work in, IONOS offers a whole host of website templates for free that are guaranteed to suit all your needs.

A HTML website template and a landing page are two different things. A template is a design model that is used as a foundation for creating your website. A landing page, on the other hand, is a page where users "land" when searching for a specific term. Creating landing pages is a popular and effective marketing technique that has a lot of potential. The content clearly focuses on a specific service, product or offer. The goal of a landing page is to direct the user as quickly as possible to the searched term and to then move them to a concrete, previously defined action (such as a purchase or a newsletter subscription). It is therefore important that it is clear what the page is about at a glance. As a rule, there are no links or other elements that may distract the user from the actual message.

The term website stands for the entire web presence of a company: there are usually lots of subpages that have different objectives or functions. The subpages are often designed quite differently. Here are some frequently used subpages:

A website template is not enough for the creation of a brand new website. You will also need some other items such as a domain, which is commonly known as an internet address, for example: "".

In addition to a domain and a website template, you'll also require some storage space on a special server for your website, so that it is available around the clock. This storage space is also called webspace. The service is known as web hosting.

A CMS (Content Management System) will provide assistance with adding, editing and changing your online content – this allows you to manage your website without any prior programming skills.

With IONOS, you can find a whole selection of pre-built website templates. If you need some design inspiration, browse through the templates – all of which are sorted by sector to give you a feel for what's popular in your industry. With the right IONOS package, you can get the complete website template for free. As soon as you have selected a template, you can customise it to your liking. Step by step you will create your very own personal web presence.

Making changes in its live state is possible, but you can also make changes when it's not live. Simply choose the edit mode so that your site is not visible while you are making changes.

When creating a website with IONOS, you will work with the WYSIWYG Editor, which is an abbreviation for "What You See Is What You Get". This plays an important role with web documents. You simply use the editor in order to edit the texts you want to place on your website. It allows the user to edit the documents in a similar form to how they will later appear on the website. The editor automatically converts tags and other formatting features into the appropriate source codes. It is precisely because of this editor that no prior programming knowledge is required.

Additionally, IONOS offers a website preview option so that as soon as you've made changes, you can view them in preview mode. This way, you can double-check that everything is correct and that it appears exactly how you want it to. With IONOS, you get more than just a website template. Enjoy the benefits of a new professional online presence now!

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