First steps to launching your business website with WordPress
Building a website for your business might sound intimidating - but with the right tools, it’s more doable than ever. Whether you’re promoting a service, booking clients, or just building your presence online, a WordPress site gives you the flexibility and control you need to grow. Here’s how to get started with confidence, even if it’s your first time.
Define your goal
Before diving into setup, ask yourself: What do I want my website to do?
- Are you trying to attract new customers?
- Do you want to showcase your work or services?
- Should people be able to contact or book you?
Knowing your core goal will help you choose the right features, layout, and content as you move forward.
Pick the right domain name
Your domain is your digital storefront - and first impressions count. Try to keep it:
- Short and easy to remember
- Reflective of your business or brand
- Avoiding tricky spelling or dashes
Pro tip: If your ideal name is taken, try adding a keyword related to your service or location.
Choose a reliable hosting plan
Your hosting provider keeps your site running behind the scenes. Look for one that offers:
- One-click WordPress installation
- Fast page speeds
- Security features like SSL
- Support if you need help getting started
Having a plan that’s optimised for WordPress can save you time and technical headaches down the line.
Install WordPress (it’s easier than you think)
Most providers, including IONOS, offer one-click installation. Once it’s installed, you’ll have access to your WordPress dashboard - the control centre where you’ll design, edit, and manage your site.
Start with essential pages
Even if your site is still in progress, start with a few key pages:
- Homepage – Introduce who you are and what you do
- About page – Share your story, mission, or credentials
- Services page – List what you offer and how you can help
- Contact page – Make it easy for people to reach out
You can always expand later - the goal is to create something live and functional, then build from there.
Preview, test, and publish
Use the WordPress preview tools to see how your pages look before going live. Once you’re happy with the layout and content, go ahead and publish – you’re online!
You don’t need to build a perfect site overnight. Starting small with a solid foundation is more than enough. WordPress gives you the flexibility to grow as your business does – and when paired with IONOS WordPress Hosting, you get a smoother setup, fast performance, and expert support to help you stay focused on what matters most: building your business.
Plus, when you choose IONOS, you’ll get helpful tips, guidance, and smart tools along the way – so your site can grow right alongside your goals.

