E-mail marketing trends

Email marketing trends 2021: 9 ideas for the new year

 

To ensure that your newsletter campaigns continue to be effective in the future, you shouldn’t miss these email marketing trends in 2021: more automation possibilities, new design options, stricter data protection, and things that are made possible thanks to artificial...

 

Reasons to get your own email domain

Personal e-mail domains: professional communication on the web

 

A personal e-mail domain is a must in the commercial sphere. Conveying a professional image in your contact details will ensure that customers and businesses take you seriously. Find out about the advantages of having an individual mail domain and learn how to secure a personal...

 

Outlook in Offline Mode

Outlook in Offline Mode

You probably already knew that you can also work with your Outlook desktop application without an internet connection. But you still may not be familiar with the Outlook offline mode. Read our step-by-step guide – with pictures – and learn more, including how to start and stop offline mode.

E-mail marketing trends

Email marketing trends 2021: 9 ideas for the new year

To ensure that your newsletter campaigns continue to be effective in the future, you shouldn’t miss these email marketing trends in 2021: more automation possibilities, new design options, stricter data protection, and things that are made possible thanks to artificial intelligence. In our article on this year’s newsletter and email trends, we explain what you should look for in your future...

MailChimp alternatives

The best alternatives to MailChimp

If you plan to send newsletters, you’ll stumble across MailChimp sooner or later. But even though this option might seem like the king of the jungle, there are many alternatives on the market. These competitors provide interesting opportunities for experts as well as beginners. So that you don’t lose sight of things, we’ll introduce the top 7 MailChimp alternatives.

Free alternatives to Microsoft Outlook

Outlook: free and fee-based alternatives at a glance

Traditional e-mail is still a big part of online communication for private and for business use, with many users typically opting for Outlook as their e-mail client. But many private users and small businesses often look for Outlook alternatives, since Outlook can often end up being expensive. There are lots of excellent e-mail programs that won’t break the bank.

The best alternative to OneNote

OneNote alternatives: A comparison of digital notebooks

Microsoft OneNote remains one of the most frequently used digital notebooks. Above all, the most impressive aspect is its structured, multifunctional layout. However, OneNote does not stand alone in the world of digital notebooks. Other programs offer similar, even broader functions, and are also compatible with more operating systems than Windows. We present you the six best alternatives to...

Protecting your e-mail address: how to do it

Protecting your email address: how to prevent spam

Spam robots, so-called harvesters, consistently search the internet for e-mail addresses that can be used for unlawful advertising, phishing e-mails, and spreading viruses, worms, and Trojans. You’re recommended to have your contact details on your website, but how do you stop them from being misused? This article gives you advice on how to protect your e-mail address.

Business Christmas cards

The right etiquette for business Christmas cards

Christmas cards for clients are a good opportunity to communicate your appreciation, look back on a successful year of working together, and show your optimism for future work. We’ll explain what successful corporate Christmas cards for clients look like, what to consider and what to avoid, and when is the right time to send them.

What is greylisting?

What is greylisting?

Greylisting is an effective method for preventing mass spam emails from being sent out. Since this process happens in the background, most users are unaware that their inbox is being protected by greylisting. Here you will learn exactly how this method works on a technical level.

Gmail out of office

Gmail out-of-office: here’s how to set it

An out-of-office message informs others that you’re temporarily unavailable. Setting an out-of-office message in Gmail only takes a few steps. It’s perfectly normal to use a Gmail out-of-office message – holidays, illness, or business trips are just some of the reasons for why you might need to know how to set up an out-of-office reply in Gmail.

Create outlook rules

Create Outlook rule: a step-by-step guide

A tidy mailbox is the basis of professional e-mail communication. With Outlook “Rules and Alerts” you keep track and ensure that important requests are processed promptly. We will explain how to set up the appropriate automatic rules using illustrated step-by-step instructions.

E-mail

IONOS E-mail Guide: everything need to know about e-mails

Most people couldn’t imagine a life without e-mails. Whether you use them to communicate for business or personal reasons, e-mails have practically replaced traditional letters. Over 200 billion e-mails are sent around the world each day and despite the rise in social media and instant messaging, they show no sign of slowing down. Our E-mail Guide forms part of the IONOS Digital Guide and is dedicated to the basic framework of the e-mail–from the technical security requirements to marketing strategies you should use when sending business e-mails. The contents of this E-mail Guide cater for both beginners as well as more experienced computer users.

The E-mail Guide’s target audience

The numerous e-mail tips in the guide are aimed at a wide readership, from hobbyists and novices to IT and e-mail marketing professionals. Owners of small and medium-sized companies can also benefit from articles that provide information on how to create business e-mails and build successful e-mail marketing campaigns. The e-mail guide takes into consideration that readers have different levels of IT knowledge; as well as introductory articles on FAQs (e.g. ‘How is an e-mail sent?’ or ‘What should an e-mail header contain?’) there are also more detailed and specific articles such as ‘E-mail encryption with PGP’ or ‘Creating individual newsletter templates’.

The E-mail Guide’s structure and topics

In IONOS’s Digital Guide, the E-mail Guide offers three different subcategories. Under ‘E-mail marketing’ you can read about marketing trends as well as tips on direct marketing via e-mail. The ‘E-mail security’ subcategory mainly deals with e-mail encryption and how to handle spam and phishing e-mails. Lastly, under ‘Technical matters’, you’ll find various articles about structure, operation and storage of e-mails and the corresponding software. In our guide, we provide detailed information on everything to do with e-mails, presented to you in a clear and understandable way.


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