In today’s world, your Facebook page is your business card. Whether your online visitors are friends or business contacts, to make a good impression, you need a good cover photo. But what kind of picture should you use? What size should it be? If you’re not sure where to start, don’t worry – our top tips will make sure you don’t mess up.
Chat slang has gained momentum since the dawn of the internet. Texting abbreviations and acronyms allow users to keep communication fast-paced and easy. But for anyone who isn’t familiar with text message abbreviations, reading a message from a friend or family member can become a long exercise in decoding. What is the history of internet abbreviations and which acronyms should you learn? Keep...
When participating in discussions online, you should be sure to follow the netiquette of the group you’re interacting in. If you violate these rules of politeness, you’ll not only make a bad impression but might even have your post deleted or be banned from the group. But since netiquette is pretty much universal, you can easily avoid landing in these sticky situations.
Abstruse theories about epidemics and politicians or personal insults against individuals: online things can quickly turn hurtful. Some users deliberately engage in what is known as trolling. Read on to find out what the goals of online bullies are, how you can recognise a genuine troll, and how to deal with hate speech correctly.
Fans, followers and likes – these are the currency of social media. But building an active and loyal following on Facebook, Instagram, etc. isn’t always easy - huge competition means it can be hard to attract people to your page. For that reason, buying followers and likes can seem an enticing option. Unfortunately it’s one which rarely proves to be the key to long-term success.
Whether a tricky quiz, soccer betting games, advent calendars, or contests for creativity: Facebook competitions reach lots of people and encourage them to participate. The promising advertising campaign can often be implemented without much time and budget expenditure. If you proceed strategically, you can achieve its full potential and therefore the desired effect. Our guide will help you do...
If you believe Facebook’s statistics, then users who regularly use the like button have more than twice the amount of friends as typical Facebook users. They also click on around 5 times as many external links. In order to reach such active users, it’s recommendable that companies implement what’s known as social plugins, designed to bring the famous interactive like and share buttons directly...
Invitations to dinner parties; updates about work; an away day with your Sunday football team: if you’re not using WhatsApp, you run the risk of missing out on important information. With more than a billion worldwide users to date, the app is more popular than almost any other on the market. But this networking comes with its disadvantages too: the main one being that WhatsApp shares user data...
Social media profiles are worthwhile for companies in various ways. In addition to the extra marketing, Instagram and Facebook can be used to sell products directly. Restaurants and cafes can also take advantage of this. Convenient buttons on the platforms point customers to ordering or reservation pages.
Facebook image sizes are an important issue for businesses. Today, a professional, customisable appearance on social media is part of a corporate image. But if you want to generate attention and interaction, you also have to offer high-quality content. This includes optimal image sizes and formats that turn your Facebook page into an engaging business card.
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