Online Store

Image: What makes Magento a powerful e-commerce platform?gpoint­stu­dioShut­ter­stock

What makes Magento a powerful e-commerce platform?

Many common content man­age­ment systems like WordPress or TYPO3 can be expanded with shop functions via plugins, but these solutions quickly reach their limits for larger projects. E-commerce platforms like Magento, by contrast, are purpose-built for online sales and provide a far…

Read more
Image: Which WooCommerce dropshipping plugins are best for your online shop?Ruslan GrumbleShut­ter­stock

Which Woo­Com­merce drop­ship­ping plugins are best for your online shop?

With drop­ship­ping, Woo­Com­merce merchants can enter the world of e-commerce par­tic­u­larly easily, even without major upfront in­vest­ments or extensive op­er­a­tion­al resources. However, this business model requires specific Woo­Com­merce drop­ship­ping plugins to manage products,…

Read more
Image: What is copyright infringement law in UK e-commerce?BrAt_PiKaChUShut­ter­stock

What is copyright in­fringe­ment law in UK e-commerce?

Used someone else’s images or text on your e-commerce site without per­mis­sion? UK copyright in­fringe­ment law explained—cease-and-desist letters, takedown pro­ced­ures, platform reporting tools, IPEC court options, and how online business law keeps copyright in­fringe­ment disputes…

Read more
Image: How can you sell photos online successfully?S_LShut­ter­stock

How can you sell photos online suc­cess­fully?

Take photos with passion, upload them online, and earn money. The internet offers hobbyists and pro­fes­sion­al pho­to­graph­ers many ways to sell photos—from your own website and stock platforms to social commerce and print-on-demand. This article explains how to sell photos online as…

Read more
Image: What is lead generation and how does it work?lkunlShut­ter­stock

What is lead gen­er­a­tion and how does it work?

Suc­cess­ful lead gen­er­a­tion helps you attract qualified prospects, build the found­a­tion for long-term customer re­la­tion­ships and support sus­tain­able business growth well into the long term. This article explains which strategies and channels are most effective and how AI-powered…

Read more
Image: AI chat or live chat? The right live support solution for your websiteKunertusShut­ter­stock

AI chat or live chat? The right live support solution for your website

AI-powered chat as­sist­ants are changing the way busi­nesses provide customer service. But when can AI handle customer enquiries on its own, and when is tra­di­tion­al live chat the better option? This article compares both solutions, their benefits and where each works best. It also…

Read more
Image: What is a target audience and what types are there?Rawpixel.comShut­ter­stock

What is a target audience and what types are there?

If you want your marketing to be suc­cess­ful, you need a clearly defined target audience. Knowing who you want to reach helps you create clearer messages, choose more effective marketing activ­it­ies and achieve better results. But what exactly is a target audience, what does it…

Read more
Image: How to sell online for a successful internet businessG-Stock StudioShut­ter­stock

How to sell online for a suc­cess­ful internet business

Selling products online opens up sig­ni­fic­ant revenue op­por­tun­it­ies. E-commerce is a rapidly growing market that attracts not only full-time en­tre­pren­eurs but also those running a business on the side. In par­tic­u­lar, physical products offer a lucrative way to enter online business…

Read more
Image: What is Contao?Gustavo FrazaoShut­ter­stock

What is Contao?

The found­a­tion for many suc­cess­ful web projects is the right content man­age­ment system. Well-known names like WordPress or TYPO3 dominate the market. However, there are al­tern­at­ives that offer a leaner yet suf­fi­ciently func­tion­al scope and often present a better solution. One of…

Read more
Image: How does selling art online work?Elena EfimovaShut­ter­stock

How does selling art online work?

Today, artists have a wide range of options for selling art online. In this article, we’ll show you the ad­vant­ages and dis­ad­vant­ages of selling artwork on the internet. You’ll also learn why having your own artist website matters, why social media activity is important, and what…

Read more