Golden DayzShutterstockUsing an email address with a custom domain helps make customers and competitors take you more seriously. But what if you want to use your custom domain in Gmail? Is this possible? And where do you even get your own domain? We explain everything, with screenshots and examples, in…
Maksim KabakouShutterstockThe advertisements you see online aren’t just chosen at random. Many extensive processes and procedures have gone into even the simplest of banner advertisements. The user doesn’t notice any of this thanks to real-time advertising, which takes a few milliseconds to decide which…
BrAt82ShutterstockGoogle Shopping is one of the most successful online sales platforms around. The products advertised are displayed as ads above the search results. Wondering how to set up Google Shopping for your product? Or perhaps what a good Google Shopping Product Feed looks like and how to…
David ArtsShutterstockTools for recording and analysing user behaviour are part of everyday life for website operators. Yet the more codes you need to embed and keep track of, the more difficult and time-intensive the task becomes. How can you keep track of everything? The Google Tag Manager offers…
NicoElNinoShutterstockGoogle PageSpeed Insights analyses the speed of websites on both desktop and mobile devices (when available). In addition, PageSpeed Insights provides information on existing problems and potential solutions in terms of loading speed. This article will tell you about how it is…
JirsakShutterstockGoogle provides SEO specialists with some invaluable services for keyword research, with the most important amongst them being the AdWords tool, the Keyword Planner. While the program was originally developed to generate keywords for Google ads, it’s also proved itself to be a…
G-Stock StudioShutterstockFor local entrepreneurs and business owners, a Google business registration has become an indispensable marketing tool. But you don’t need to be an expert to take advantage of Google My Business. We’ve summarised the steps to register your business on Google My Business. Read on…
G-Stock StudioShutterstockWhat is Google My Business? And what benefits do local companies or businesses derive from this increasingly important business platform? Read on to find out more about the possibilities and functions of Google My Business, whether registration is worth it, and how you can manage…
vectorfusionartShutterstockSearch indexing is carried out by Internet crawlers which analyse online content. Naturally, website operators want their website’s content to be listed accurately on Google and other search engines so Internet users can be directed to their websites. Keep reading to find out…
zimmytwsShutterstockThe internet never forgets – is it always true? In some cases, search engines are obliged to grant users permission to delete defamatory search results. If Google displays personal data that is outdated or of no interest to the public, users can request the search engine to…