There are countless digital image formats, and different platforms call for different types. Vector images are often used for logos and diagrams since they need to be available in various sizes. Compare to raster images (also called bitmaps), vector images can be resized without losing on quality. Keep reading to find out what vector images are, when they are used, and what the common formats are.

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Vector images vs. raster images

To print an image or show it on a screen, the image needs to be broken down into in­di­vidu­al pixels. The result is a raster image. When taking a photo with a digital camera, for example, a raster image with millions of in­di­vidu­al pixels is created. If you look at an image in a printed newspaper with a mag­ni­fy­ing glass, you’ll be able to see the in­di­vidu­al points. The same is true when you zoom in too closely on a digital photo - you can spot the in­di­vidu­al pixels.

One con­sequence of building an image with pixels is that in­di­vidu­al points become visible when you zoom in closely. Pix­il­a­tion is visible on the edges of images, which causes the image to look messy and un­pro­fes­sion­al. Ad­di­tion­ally, raster images take up a lot of memory space.

To avoid these issues, a vector-based format is used for certain types of images. Logos and maps are often created as vector images, for example. The main advantage of the format is that you can easily zoom in and out on images without any dif­fer­ence in image quality.

Tip

Want to dive deeper into the dif­fer­ences between raster and vector images? Our guide compares the two formats and tells you all you need to know.

Diving deeper: how do vector images work?

Vector images are one of the oldest graphic formats in elec­tron­ic data pro­cessing. The format came about as a basis for Computer Aided Design (CAD). Vector images display a shape using math­em­at­ic­al formulas (vectors), which are then saved in a vector file.

A vector is com­par­able to an arrow – it has an origin, a direction, and a length. The tail of the arrow is located at the origin of a co­ordin­ate graph, and the head of the arrow indicates a point that is defined based on the length and angle of the vector. In creating a red circle, for example, the head of the arrow will serve as the centre; the radius of the circle is then defined and rotated 360 degrees. Then the in­form­a­tion about the colour is added. All this in­form­a­tion is sum­mar­ised in the vector file.

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The con­struc­tion of complex vector images requires the use of several vectors, each of which point to different points in the image and may include in­form­a­tion about curves and the angles of lines.

The path that forms the side of the shape results in a smooth edge, no matter how closely you zoom in.

Overview of common vector formats

Various formats for vector files have es­tab­lished them­selves over the years.

Vector format Ab­bre­vi­ation Areas of use Ex­plan­a­tion
Adobe Il­lus­trat­or AI Graphics for print and web Vector-oriented exchange format; saves edited vector images
Scalable Vector Graphics SVG Web Scalable image format; can be used for animation and ma­nip­u­lated with CSS
En­cap­su­lated Post­Script EPS Print Based on the pro­gram­ming language Post­Script
Portable Document Format PDF Print, web, archiving World-wide standard for sharing elec­tron­ic documents
Freehand Format FH Colour and non-colour il­lus­tra­tions Saves il­lus­tra­tions with colours and fills
Corel Draw Format CDR Image creation for print and web Un­com­pressed image format with features like AI

When are vector images used?

Vector images are called for whenever you need to have the option of resizing an image without limit. For example, if you create a logo you’ll need to be able to use it on your website, outside of your office, and perhaps on a large billboard. In this case, a vector image created with Adobe Il­lus­trat­or is your best choice. This vector file can be exported into numerous other formats that you’ll need later.

It’s important to keep in mind that when the image is displayed in print or on a screen, it will be shown as a raster image. Even the newer SVG format for web graphics is displayed this way on a screen. However, images in this format can be zoomed in and out on without resulting in any pix­il­a­tion of the kind shown above. Ad­di­tion­ally, SVG vector images can be created directly in HTML syntax, ma­nip­u­lated using CSS, and can even be animated.

Ad­vant­ages of vector images

With a vector image, you can always scale your image to be as small or large as you need it to be. When you change the size of an image, it is the in­form­a­tion about distances that is changed rather than the pixels. The same is true when moving an image. If you are working with a vector file that was created with Adobe Il­lus­trat­or (.ai) or CorelDraw (.cdr), the source file can also be edited. Ad­di­tion­ally, vector images can be stored with less memory than raster images. One dis­ad­vant­age is, however, that even the largest vector image has to ul­ti­mately be displayed as a raster image.

There is a variety of software on the market for creating vector images – from free open-source solutions to sub­scrip­tion-based software. Adobe Il­lus­trat­or is fre­quently used by pro­fes­sion­als. Adobe Photoshop also provides options for creating vector images. Inkscape is a free al­tern­at­ive that’s SVG com­pat­ible and offers an at­tract­ive set of features.

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