It takes a lot of work to establish a strong position for yourself within the competitive eCommerce market. It also requires constant innovation in order to maintain your company image. While things may be going successfully for your business and you may not see the need to update your domains, it is anyone's guess as to how the soon-to-be-available top-level domains could impact your position. Secure top-level domains with your company name to protect your brand and to retain your position within the market.


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