Rawpixel.comShutterstockAI-based email marketing is revolutionising the way that companies interact with their customers. Marketing teams can use AI to automate, personalise and optimise their email campaigns. AI offers a variety of possibilities for more efficient and targeted email marketing. In this…
Rawpixel.comShutterstockUsing AI to write emails can provide numerous benefits in both professional and personal contexts. With automated text creation and optimisation, the writing process is streamlined, and the quality of messages improves. However, you should also be aware of the potential drawbacks…
marekuliaszShutterstockWe all receive a multitude of emails every day. Many emails seem to just randomly land in our inboxes and don’t exactly make us want to read them. Drip campaigns aim to gradually win the attention of users and get them interested in purchasing a product or service. Keep reading…
A good email address is like a memorable brand or company name: It’s easy to understand, original and makes a lasting impression. It’s important to find the right balance between being creative and professional when it comes to thinking up a business email address. In this…
G-Stock StudioshutterstockWith your goodbye email to co-workers and customers, you can demonstrate professionalism, show your sense of humour, and leave a good impression. Read our tips on choosing the appropriate tone, recipients, and timing for your message, and learn what you should and shouldn’t say…
Rawpixel.comShutterstockWant to write a professional email but are afraid of putting your foot in it? In this article, we explain how to write an email when you’re at work. What do you need to bear in mind when addressing the recipient? What’s the best way to format it? And what should you write in the…
Rawpixel.comShutterstockBusiness email examples can help facilitate communication between customers and companies. Having a repertoire of business email samples on hand ensures the quality of communication remains high and you’re always one step ahead when it comes to customer contact. We’ve put…
E-Mail marketing provides a direct and personalised way of delivering the recipient the information they need. With individual newsletters and advertising mails, businesses can achieve a sustainable customer retention whether it involves interested parties, repeat customers, or…
Rawpixel.comShutterstockE-mail campaigns are an important part of e-mail marketing. They are a great way of keeping your customers informed about company news and new products. But not every e-mail campaign is a success. We explain exactly what is meant by an e-mail campaign and the dos and don’ts you…
The classic newsletter is often underrated as an online marketing tool. Virtually no other online channel lets you contact customers so specifically and individually. With the help of professional newsletter software, you can create and send automated personal newsletters. Modern…